About
Started in growth marketing, but realized I prefer writing React components over writing ad copy. Transitioned to software development in 2020. Today, I bring both perspectives together as a growth-focused software engineer.
I'm a full stack developer with broad experience across Next.js, React, Node.js, Python, generative AI, product analytics, experimentation, and automation. In short: I build, launch, measure, and iterate.
I'm driven by curiosity, always learning and experimenting. My core values are freedom, independence, curiosity, authenticity and honesty, and I work hard to let those guide both my work and life.
When I'm not coding, you'll find me travelling in my campervan or mixing old school jungle, dub and house tunes.
My daily weapons of choice: TypeScript, Next.js, React, Medusa, Node.js, Postgres, Rudderstack, Vercel, AWS, OpenAI and Vercel AI SDK. However, I'm always interested in learning new tools and technologies.
Most of my work is open source and available on Github: @VariableVic
Work Experience
Full Stack Developer
Flowboost • September 2025 - Present
Building cool products for next gen advertisers.
Growth Engineer
Medusa • April 2023 - August 2025
Ideate, build and share full stack experiments based on Medusa: starter kits, integrations, demos, gen AI and more.
Growth Engineer
Goboony • July 2021 - March 2023
Started up the growth team and processes together with their growth lead. Built, ran and analyzed 70+ user facing experiments.
Growth Engineer
Zoover & Vakanties.nl • April 2018 - July 2021
Responsible for driving growth and conversion throughout the entire funnel. Built, ran and analyzed 100+ user facing experiments.
Growth Marketer
To Be Found • September 2013 - April 2018
Responsible for all online advertising and ecommerce accounts. Ran a ton of advertising, analytics and CRO projects.
Open Source Projects
Next.js Starter Template
A performant frontend ecommerce starter template combining Medusa's commerce modules with Next.js 15.
B2B Commerce Starter
Complete B2B ecommerce starter with features like company management, spending limits, RFQs, and approvals built on Medusa 2.0.
Mollie Payments Plugin
A payment provider plugin enabling Mollie payments in Medusa V2, supporting multiple popular payment methods out of the box.
Monthly Top TracksChecking if Victor is listening to music...
Calibre - possession dub
12 plays this month
Calibre - Badger In Forth
11 plays this month
Photek - Into the 90's
7 plays this month
Calibre - Outside Man
5 plays this month
Calibre - sally broke
5 plays this month
MARY DROPPINZ - Lawd Have Mercy
5 plays this month
Latest Digs
Algebra / Force Field
Total Science
Format: 12", 33 ⅓ RPM
Label: Good Looking Records (1997)
Genre: Drum n Bass
Hype The Funk
E.P.S., 2-Vibe
Format: 12", 33 ⅓ RPM
Label: Urban Takeover (1996)
Genre: Drum n Bass
Airtight (Remix) / Sound Trak
Funky Technicians
Format: 12"
Label: Legend Records (16) (1996)
Genre: Drum n Bass
Sanctuary
Omni Trio
Format: 12", Single Sided, White Label, 45 RPM
Label: Audio Couture (1997)
Genre: Drum n Bass, Jungle
One In Ten / Dusted
Axis
Format: 12", 45 RPM, Promo
Label: Good Looking Records (1996)
Genre: Drum n Bass
Poison / Set Speed
Krust
Format: 12", 45 RPM
Label: V Recordings (1995)
Genre: Drum n Bass
Swamp Tapes '23-'25
HYPNOTOAD 3000
Format: FLAC, Album, Mixed, Stereo
Label: Frogs In The Function (2025)
Genre: Jungle, Breakbeat, Drum n Bass, Hardcore, Ambient
The Sax Lick / Motions
Intense
Format: 12", 33 ⅓ RPM
Label: Way Out Records (1996)
Genre: Drum n Bass